{"id":9368,"date":"2026-02-11T07:17:00","date_gmt":"2026-02-11T07:17:00","guid":{"rendered":"https:\/\/housiey.com\/blogs\/?p=9368"},"modified":"2026-02-11T07:17:00","modified_gmt":"2026-02-11T07:17:00","slug":"mumbai-real-estate-sunil-gavaskar-becomes-agami-realtys-brand-ambassador-ahead-of-major-mumbai-expansion","status":"publish","type":"post","link":"https:\/\/housiey.com\/blogs\/mumbai-real-estate-sunil-gavaskar-becomes-agami-realtys-brand-ambassador-ahead-of-major-mumbai-expansion","title":{"rendered":"Mumbai Real Estate: Sunil Gavaskar becomes Agami Realty\u2019s brand ambassador ahead of major Mumbai expansion"},"content":{"rendered":"<p>Mumbai\u2019s luxury real estate market is witnessing yet another high-profile branding move, but this time, it\u2019s not Bollywood glamour taking centre stage. Instead, legendary Indian cricketer Sunil Gavaskar has been brought in as the new brand ambassador of Mumbai-based Agami Realty, as the developer sharpens its focus on premium and luxury developments across the city.<\/p>\n<p>The announcement was made on February 9, with Agami Realty confirming the collaboration through an official statement.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/housiey.com\/blogs\/mumbai-real-estate-sunil-gavaskar-becomes-agami-realtys-brand-ambassador-ahead-of-major-mumbai-expansion\/#A_brand_Partnership_Built_on_legacy_not_hype\" >A brand Partnership Built on legacy, not hype<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/housiey.com\/blogs\/mumbai-real-estate-sunil-gavaskar-becomes-agami-realtys-brand-ambassador-ahead-of-major-mumbai-expansion\/#CREDAI_MCHI_leader_explains_why_Gavaskar_fits_the_luxury_buyer_mindset\" >CREDAI MCHI leader explains why Gavaskar fits the luxury buyer mindset<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/housiey.com\/blogs\/mumbai-real-estate-sunil-gavaskar-becomes-agami-realtys-brand-ambassador-ahead-of-major-mumbai-expansion\/#Agami_Realtys_journey_so_far\" >Agami Realty\u2019s journey so far<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/housiey.com\/blogs\/mumbai-real-estate-sunil-gavaskar-becomes-agami-realtys-brand-ambassador-ahead-of-major-mumbai-expansion\/#Celebrity_endorsements_in_real_estate_are_becoming_the_norm\" >Celebrity endorsements in real estate are becoming the norm<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"A_brand_Partnership_Built_on_legacy_not_hype\"><\/span><strong>A brand Partnership Built on legacy, not hype<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong><a href=\"https:\/\/housiey.com\/builder\/agami-realty\">Agami Realty<\/a><\/strong> stated that the association is based on shared principles of integrity, excellence, trust, and legacy, qualities that Gavaskar has represented throughout his career and that the company claims are deeply embedded in its brand philosophy.<\/p>\n<p>The developer also highlighted that Gavaskar\u2019s personality aligns with the kind of luxury it aims to represent: quiet, refined, and mature, rather than flashy or trend-driven.<\/p>\n<p>According to the company, Gavaskar\u2019s endorsement is expected to appeal to buyers who prioritise long-term value, credibility, and reputation, especially those who look beyond surface-level marketing and seek projects with a sense of permanence and stature.<\/p>\n<p>Sunil Gavaskar: \u201cThis association feels deeply personal\u201d<\/p>\n<p>Reacting to the partnership, Sunil Gavaskar expressed his appreciation for the opportunity and said the company\u2019s values resonate strongly with his own.<\/p>\n<p>He stated that the shared emphasis on discipline, trust, and integrity, both on and off the field, makes the collaboration meaningful and personal.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"CREDAI_MCHI_leader_explains_why_Gavaskar_fits_the_luxury_buyer_mindset\"><\/span><strong>CREDAI MCHI leader explains why Gavaskar fits the luxury buyer mindset<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/in.linkedin.com\/in\/khandelwalp\">Prashant Khandelwal<\/a>, who is the Joint Secretary of CREDAI MCHI and also the CEO of Agami Realty, emphasised that in the luxury segment, trust is more important than design or marketing.<\/p>\n<p>He added that for UHNIs and mature investors, credibility becomes the first deciding factor in high-ticket purchases. According to him, partnering with an icon like Gavaskar strengthens the brand\u2019s trust value and gives buyers stronger reassurance when making major investment decisions.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Agami_Realtys_journey_so_far\"><\/span><strong>Agami Realty\u2019s journey so far<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Agami Realty was founded in 1975 by JS Sankhe and has completed over 25 real estate projects across the Mumbai Metropolitan Region (MMR).<\/p>\n<p>The company has now stated that it is shifting its focus more strongly towards <a href=\"https:\/\/housiey.com\/blogs\/best-luxury-under-construction-projects-in-powai-top-projects-with-prices-amenities\"><strong>luxury developments across Mumbai<\/strong><\/a>, indicating a more aggressive expansion strategy in the premium real estate category.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Celebrity_endorsements_in_real_estate_are_becoming_the_norm\"><\/span><strong>Celebrity endorsements in real estate are becoming the norm<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Agami Realty\u2019s move also reflects a growing trend in India\u2019s real estate sector, where developers increasingly rely on well-known public figures to build brand credibility and recall.<\/p>\n<p>In recent years, several real estate companies have tied up with celebrities to strengthen their marketing presence:<\/p>\n<ul>\n<li><a href=\"https:\/\/housiey.com\/builder\/runwal-realty\"><strong>Runwal Realty<\/strong><\/a> onboarded <strong>Sonam Kapoor<\/strong> as its brand ambassador in April 2025 to promote its luxury projects.<\/li>\n<li><strong>Elan Group<\/strong>, based in Gurugram, appointed <strong>Shah Rukh Khan<\/strong> as its official brand ambassador in February 2025.<\/li>\n<li><a href=\"https:\/\/housiey.com\/builder\/gera-developer\"><strong>Gera Developments<\/strong> <\/a>signed <strong>Amitabh Bachchan<\/strong> as its brand ambassador in July 2023.<\/li>\n<li><strong>Ekta Developers<\/strong> appointed <strong>Anil Kapoor<\/strong> back in 2016 to promote its real estate offerings.<\/li>\n<\/ul>\n<p>However, Agami Realty\u2019s choice of a respected sports icon rather than a<strong><a href=\"https:\/\/housiey.com\/blogs\/category\/celebrity-news\"> film celebrity<\/a> <\/strong>signals a strategic shift, aimed at positioning the brand as understated yet trustworthy, particularly for high-end buyers who value legacy over limelight.<\/p>\n<p>With <strong><a href=\"https:\/\/housiey.com\/blogs\/mumbai-leads-indias-housing-market-in-q3-2025-office-rents-surge-11-amid-steady-demand\">Mumbai\u2019s luxury housing market<\/a><\/strong> becoming more competitive by the day, this partnership could play a key role in shaping Agami Realty\u2019s next phase of growth.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mumbai\u2019s luxury real estate market is witnessing yet another high-profile branding move, but this time, it\u2019s not Bollywood glamour&hellip;<\/p>\n","protected":false},"author":5,"featured_media":9369,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79,70],"tags":[3886,3068,3887],"class_list":["post-9368","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-latest-news","tag-agami-realty-mumbai-expansion","tag-mumbai-real-estate-news","tag-sunil-gavaskar-real-estate-endorsement"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mumbai Real Estate: Sunil Gavaskar becomes Agami Realty\u2019s brand ambassador ahead of major Mumbai expansion<\/title>\n<meta name=\"description\" content=\"Agami Realty ropes in Sunil Gavaskar as brand ambassador ahead of its Mumbai luxury expansion. 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